Why Should an Advertiser Use Organic Search Insight (OSI) software?

• Website SEO Health: Automates the analysis of the SEO health of the site by leveraging Covario’s proprietary Covario Audit Score, which evaluates 55 different onsite and linking strategies per page
• Time to Market: Offers time saving, time optimization to allow for marketing and IT staffs to focus on improving the sites pages.
• Global Coverage: Manages SEO globally by leveraging Organic Search Insight’s (OSI) support for 10 different search engines in 35 different countries across North America, Europe, Asia, and South America.
• Brand Effectiveness: Analyzes brand presence by looking at ranking of key brand terms on all relevant search engines.
• Business Impact: Analyzes the value of SEO through Covario’s unique “Gold Word” analysis.
• ROI Focused: Leverages our automated Recommendation engine, which uses our keyword potential – keyword competitiveness indices to prioritize “what activities” will drive the most ROI in SEO.

“Covario continues to be a leader when it comes to building scalable solutions to drive SEO results for brand advertisers,” says David Robidoux, Vice President of Marketing for Franchise Services, Inc. “This latest version of Covario Organic Search Insight will help our marketers improve performance for our global network of brands through ongoing monitoring of our multiple sites’ SEO health, while providing a way for us to monitor competitor sites for opportunities.”