Covario Interactive Marketing Analytics for Channel-Driven Organizations

The Covario portfolio of Interactive Marketing Analytics software helps large B2B marketers manage the spending and results of interactive advertising co-marketing programs to ensure accountability, results and best practices in process.

Channel SOLUTIONS
Benefits
  • Increase brand exposure and dominate SERPs with your brand.

  • Improve ROI of marketing reimbursement dollars paid to channel partners.

  • Minimize competitive presence for targeted keywords & phrases.

  • Plus all the benefits of the
    Covario Marketing Action Platform

Covario™ Paid Search Insight

Manages and tracks performance of channel partner paid search advertising programs that are financed with co-operative advertising funds.

Covario™ Organic Search Insight

Increases search engine visibility and maximizes rankings on Search Engine Results Pages (SERPs) by automating Search Engine Optimization (SEO) programs on OEM and partner websites.

Covario™ Competitive Search Insight

Evaluates brand exposure and promotes brand integrity across Search Engine Results Pages (SERPs) by identifying total "shelf space" owned by your brand collectively versus competitive positions.