Why Every CEO Needs to Know About Search

Kevin Heisler, analyst at JupiterResearch and Martin Laetsch, senior director of search strategy at Covario discuss the accountability of search marketing. Search marketing is now on the radar -- of your CEO and many Wall Street analysts. This session discusses which metrics and measurements of search and interactive marketing matter to high level executives and how some forward-thinking organizations have used search engine marketing to positively impact the bottom line.

 

TO DOWNLOAD PODCAST, PLEASE COMPLETE & SUBMIT FORM BELOW
Your Company Information
Company Name:*    Web Site:
Address:   City:
State / Province:*   Country:
Primary Contact
Name:*    Title:*
Phone:*   Fax:
Email:*      
Comments