Total Economic Impact Study Finds Covario’s SEO and Earned Media Services Boost Tech Firm’s Annual Revenues 35 Percent

SAN DIEGO, Sept. 23, 2014 – A newly commissioned Forrester Total Economic Impact™ (TEI) case study, conducted by Forrester Consulting on behalf of Covario, Inc., found that the search and content marketing firm’s SEO and related earned media services for a technology equipment manufacturer and distributor led to a 35 percent average annual revenue increase of over a recent three-year period.

Covario Reports Fast-Paced Growth in First Half Search Ad Spend Globally

SAN DIEGO, July 15, 2014 – Covario, Inc., a leading independent search and content marketing firm, today issued its Global Paid Search Spend Analysis for the second quarter of 2014, reporting that first half spending on pay-per-click advertising (PPC) by its enterprise technology, B2B, consumer electronics, and retail clients had a strong finish, rising 21 percent above the second quarter of 2013 and 2 percent ahead of this year’s first quarter.

Covario Finds Global Search Advertising Finished Strong in 2013

SAN DIEGO, Jan. 15, 2014 – Covario, a leading independent search marketing firm, today issued its Global Paid Search Spend Analysis for the fourth quarter of 2013, reporting that spending on pay-per-click (PPC) advertising by its global technology, consumer electronics, and retail clients rose 13 percent from the third quarter and 7 percent year-over-year.

Consumer Electronics Association CEO Gary Shapiro to Keynote Annual Covario Client Conference

SAN DIEGO, Dec. 16, 2013 – Covario announced today that Gary Shapiro, president and CEO of the Consumer Electronics Association (CEA®), will keynote the search marketing firm’s annual INFLECTIONPoint conference Feb. 5, at the Estancia Hotel and Resort in San Diego. The by-invitation event is expected to attract many of the world’s top digital marketers, who are also Covario clients.

Covario Announces New Global Leadership Team

SAN DIEGO, Nov. 6, 2013 – Covario, Inc. today announced that Russ Mann has been elected chairman of the board and that three established operating executives – Mike Gullaksen, Jeff Johnson, and Claire Long – will now serve as the operating heads of the global search and content marketing firm.