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MARK YOUR CALENDARSNew products, new customers, quantifiable ROI... Check back often to find out what's going on with Covario, our Fortune 500 customers, and information on the interactive marketing industry.
MEDIA COVERAGE: Bidding Yahoo Adieu Date: 6/20/2008 by Catherine Holahan Another day, another high-level exit—or four—from Yahoo! (YHOO). The most recent round includes several prominent Yahoos: Joshua Schachter, founder of del.icio.us, the online bookmarking service acquired by Yahoo in 2005; Vish Makhijani, general manager of Yahoo Search; Qi Lu, executive vice-president for search and advertising technology; and Brad Garlinghouse, senior vice-president for communications and communities and the author of a scathing 2006 memo dubbed the "peanut butter manifesto" that accused Yahoo of losing its focus (BusinessWeek.com, 6/12/08). |
PRESS RELEASE: Covario Teams Up with The American Society for the Prevention of Cruelty to Animals During National Adopt-a-Shelter-Cat Month
Date: 6/26/2008 New York and San Diego In conjunction with Adopt-a-Shelter-Cat Month, Covario Inc., the leader in interactive marketing analytics, is teaming up with The American Society for the Prevention of Cruelty to Animals (ASPCA) to make sure prospective pet owners can find the ASPCA’s Web site and search for adoptable cats and dogs all year round. |
UPCOMING EVENT: Internet Strategy Forum Date: 7/17/2008 Portland, OR Vice president of Marketing and Product Management, Craig Macdonald joins a panel of other industry leaders discussing how to leverage technology to drive online marketing ROI. |