For the first time since 2007, spending in Q1’11 was higher than in Q4’10 of the preceding year. Covario saw an overall increase of 6% in global paid search spend over Q4’10, and 26% over the previous year. Covario continues to recommend customers increase spending between 15-20% this year to maintain market share.
Read the rest of the report! Fill out the brief form below, and click “Send now” to download the full version.